Tours & Tastings

Fermentation Room
Solar Array
Whole Cone Hops
Tasting Room

Take a peek inside our pioneering craft brewery.

There’s a lot going on at Sierra Nevada. If you want to see it all, we’ll pull back the curtains for you. We’ve designed several tours whose durations and content vary, so one of them is bound to fulfill your curiosity—or try them all! Common among them is a dose of history that underscores our role as a craft beer pioneer. Depending on the adventure, you’ll get your hands on our ingredients, peer into brewhouse vessels, stroll beneath fermenters, overlook our packaging facility and take in our sea of solar panels. If you’re over 21 years old, a guided beer tasting of new and limited-release beers, or sampling straight from the fermentation tanks just might be your next adventure. Choose your destiny. We can’t wait to show you around.

Our tours fill up quickly! We highly recommend making your reservations online, in advance.

Standby lists are available for each Brewhouse Tour at the Tour Desk for in-person sign ups. In the event of a no-show or cancellation, tickets will be offered to the standby list in a first-come, first-served fashion.

Contact our Reservation Specialist to set up your private tour today via email at!


Brewery Tour - Chico, CA

Duration: 45 minutes | Ages 12+ only | Complimentary | Reservation required

On this 45-minute tour of our production facility, we will navigate the entire beer-making process: from raw ingredients through fermentation and packaging.

You will rub our aromatic, whole-cone hops in your palms, gaze in the window of our whirling mash tun and sip some sugary wort before it moves into our fermentation tanks. We will venture to our packaging facility and whet your thirst before finishing with an educational tasting of a few Sierra Nevada beers

Book 2018 Brewery Tour


Heritage Tour

Duration: 2 hours | Ages 12+ | $12.00 | Reservation required

In 1980, Ken Grossman founded Sierra Nevada Brewing Co. in a 3,000 square foot, rented, metal warehouse. We started with a love for American hops and a simple goal: brew the beer we wanted to drink. Today, our breweries in Chico, California and Mills River, North Carolina carry on this ambition and we want to share this story and adventure with you. 

On this 90-minute tour, we will explore our pioneering production facilities and the journey that led us from a small homebrew shop in California to becoming one of America’s premier craft breweries. 

Book Heritage Tour


Hop Head Tour*

Duration: 2 hours | Ages 21+ | $20 | Reservation required

Our founder, Ken Grossman, has always been fascinated with the aroma and flavor of hops. Since 1980, hops have been a focal point for our beers and we have been famous for our heavy-handed use of whole cone hops! Join us for a one-of-a-kind look into the hop-forward goodness of Sierra Nevada and learn how our pioneering use of hops helped kick off the IPA renaissance.

On the Hop Head Tour, we will dive into the evolution of Craft Beer’s most popular beer style – the India Pale Ale! We will explore the storied past of how the IPA took over the palates of beer drinkers everywhere. Your senses will be sent into overdrive as we explore the vast hop freezers, the copper-clad brewhouses and the seemingly never-end cellars where the magic of fermentation occurs! Along the way, we’ll wander the ins-and-outs of our varied, flavorful portfolio of IPAs, including beers you’ll find nowhere else. Ready your brain and your taste buds for a hop-forward immersive brewing adventure you won’t soon forget!

*Closed-toed shoes are required. Warm clothing is recommended.

Book Hop Head Tour


Beer Geek Tour

Duration: 3 hours | Ages 21+ | Cost: $45 | Reservation required

Saddle up for an intimate, 3-hour tour into the depths of what makes Sierra Nevada tick. Really, this is leave-a-trail-of-bread-crumbs detailed, so we’re keeping groups small and the experience big. We’ll talk craft beer history before inviting you to gawk at the traditional German control board in our 100-barrel East Brewhouse, breathe in the glorious aromas next door in our open fermentation room, venture through our cellar where you’ll sample brews right from the tanks, and then you’ll—what’s that? You’re already convinced? Excellent. Prepare your palate, fill your fanny pack with snacks and we’ll see you soon.

Book Beer Geek Tour


Guided Educational Tasting*

Duration: 30 minutes | Ages 21+ | $10 | Reservation required*

Don’t have 90 minutes to take a tour with us? Care more about how a beer tastes than about how it is made? Consider joining us for a 30 minute, guided, educational tasting!One of our knowledgeable guides will walk you through a sampling of eight of our beers. We will discuss beer styles and their history as well as what makes Sierra Nevada’s beer unique.

*Tickets available online or in person at the Tour Desk. Email to schedule your Private Guided Educational Tasting.

Book Educational Tasting


Self-guided Tour

Duration: At your leisure | All ages | Subject to close for Big Room events

For soloists and young families alike, head upstairs to the Mezzanine to check out some awesome antiques, an expansive bottle collection, and don’t forget the West Brewhouse Catwalk! Plaques along the route will tell the story of the shining pipes and tanks you’ll see along the way.

Feel free to call us at 530-899-4776 to make sure this option is available for your visit.


Sustainability Tour*

Duration: 2 hours | Ages 12+ | Reservation required

The weather’s too nice in the summer; we can’t stay inside! Our sustainability tour covers much of the sunny brewery grounds, showcasing our alternative energy efforts and many of the initiatives based on our “reduce, reuse, recycle, rot” philosophy. You’ll check out California’s largest privately owned solar installation (10,500+ panels!), our micro turbine technology and the remarkable HotRot composter, as well as the recycling and conservation program that helped us divert 99.8 percent of our solid waste from landfills in 2012. Your tour will wrap up in our beautiful eight-acre hop field and lush two-acre garden where you will sip on a can of beer while moseying the rows of vegetables.

*Sustainabilty Tour season runs April-October. Private tours available year-round.

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Bigfoot Vertical Tasting

Duration: 2 hours | Ages 21+ | $30 | Reservation required

CAUTION: Bigfoot Sighting! Casual beer explorers beware!

This special tasting focuses on the history of the unique Barleywine beer style and includes a vertical tasting of our Bigfoot Barleywine Ale, celebrating it’s 35th year in production.

We have been aging this beast of a beer in our temperature-controlled cellar for up to eight years - letting the flavors grow, mature and get tangled. You’ll sample a Bigfoot flight that includes the soon to be released 2018 batch alongside a few older vintages. We’ll explore the ingredients that make Bigfoot a legend and finish off the tasting with a special barrel-aged version.

Come join us for this vertical taste adventure before it disappears! We will meet for check-in at the Tour Desk in the Gift Shop Lobby before the tasting. Cheers!

*Bigfoot Veritcal Tasting offered in January. 

Book Bigfoot Vertical Tasting

Look Inside!